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What Did the Leading Candidates Say, and Did It Matter?Annenberg School for Communication and director of the Annenberg Public Policy Center at the University of Pennsylvania
The Annenberg 2000 study of the primaries found that voters learned the issue distinctions stressed by the candidates and that these distinctions influenced votes. The study also found that those in heavily contested primaries learned more than did voters in states with less contact with the candidates and their campaigns.
The ANNALS of the American Academy of Political and Social Science, Vol. 572, No. 1,
12-16 (2000) |
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